Friday, 28 March 2008

MTN's yellow splash

There's a well-presented piece of journalism here in South Africa's Financial Mail, "Yellow Mettle", on the rise of telecoms company MTN, which has -- from an unpropitious beginning -- become a very major player in the region with more than 60 million users across Africa and the Middle East. The article mentions MTN's passion for covering all available space with its distinctive yellow livery.

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