• Similarity to Vin & Sprit's mark ABSOLUT, registered in Morocco for goods in classes 16, 35, 41, and 43 since January 2010;Having heard both parties in full, the Register for Trade Marks upheld the opposition.
• The mark ABSOLUT was previously registered in its country of origin (i.e. Sweden) back in 1993, and
• The fact that ABSOLUT is a well-known trade mark which enjoys has a world-wide reputation.
Note: NJQ & Associates acted for the successful party in these proceedings.