Thursday, 24 July 2014

Brush up on your IP commercialisation skills, over breakfast


Adams & Adams' new Sandton office is hosting a series of complimentary breakfast talks over the next four months, starting in August. The talks focus on the commercial aspects of IP and the promise is that you will be at your desk by 9, relaxed and enthused! They are open to all, from near and far. This Afro Leo is also presenting and would love for you to pop by and say hi!

You can click on the links or visit this site to register:

  • INTELLECTUAL PROPERTY STRUCTURING (7 August)
    • what are the benefits of offshoring?
    • dealing with Africa's exchange control regulations
  • INTELLECTUAL PROPERTY AUDITS (21 August)
    • preparing for exit, a valuation or analysing new opportunities or ... your competitor? This talk considers what IP audits are, why they are important and why they need not cost the earth. 
  • PROTECTING KNOWHOW (4 September)
    • most business IP is locked up in knowhow. This talk discusses restraints of trade, confidentiality and their enforcement.
  • LICENSING, DISTRIBUTION & FRANCHISING (18 September)
    • generating sales and royalty streams? This talk analyses how best to leverage your IP
  • PATENT FILING PSYCHOLOGY (2 October)
    • to disclose or not to disclose - is that the question?
    • when, what and why to patent
  • VALUING INTELLECTUAL PROPERTY (16 October)
    • Interbrand's erudite Jeremy Sampson explains  the art of IP valuation and why it is critical to businesses
  • VENTURE CAPITAL & IP IN START-UPS (30 October)
    • the venture capital landscape for tech companies
    • how basic steps in IP management can help secure funding and value on exit
  • ONLINE ADVERTISING (14 November)
    • this talk considers how you can optimise your keyword advertising campaign without infringing trade marks of others, and perhaps by using them!
  • AFRICAN IP HOTSPOTS (27 November)
    • canvassing pitfalls and IP strategies in places like Ethiopia, Angola, Namibia, Nigeria and Kenya
  • TRADITIONAL KNOWLEDGE COMMERCIALISATION (12 December)
    • the Zulu case study - five different IP business models for traditional communities, explained

1 comment:

Caroline Ncube said...

What a lovely line up, Darren. Us poor Cape Town folk are green with envy. Any chance of offering such sessions here?